What? Why?

Posted in Self-Development on May 21st, 2010 by Tim Enochs

Con­sider two com­mon ques­tions: “What?” and “Why?”

The order in which these ques­tions are asked is very impor­tant. For exam­ple, after some cat­a­clysmic event, one might com­monly ask, “What hap­pened?” and then, “Why did it happen?”

They are impor­tant ques­tions. The answers to these ques­tions are essen­tial to pre­ven­tion and repli­ca­tion: tak­ing action to pre­vent some­thing bad from being repeated, and learn­ing how to repli­cate a more favor­able outcome.

But this sequence – What/Why – is reac­tive in nature.

I believe there is a bet­ter way to ask these two ques­tions, before the event occurs. First, con­sider “Why” you want a cer­tain out­come, and then ask “What” can be done to bring it to fruition. This approach is active and actionable.

Of course, this method of think­ing comes before an unde­sir­able result or event, rather than post hoc ergo propter hoc (after this, there­fore because of this). You may have heard the state­ment that there are three types of peo­ple: those who watch things hap­pen, those who make things hap­pen, and those who won­der what hap­pened.  I want to be the per­son mak­ing things happen.

By first under­stand­ing WHY you want what you want, your resolve to do what­ever it takes to real­ize your desired end result will be much stronger.

If you want to get out of debt, but are prone to impulse spend­ing, you need a clear res­o­lu­tion of “Why” being debt-free is impor­tant to you. If you want to lose weight but love sweets, you need to under­stand “Why” los­ing that weight means more to you than a plate of brown­ies. If you want to read more books but have trou­ble mak­ing the time, you need to start with “Why” you want to build your knowledge.

After thor­ough con­sid­er­a­tion of “Why” you want some­thing, the next step is to ask “What” needs to be done to bring your goal to fruition. At this point, you can con­struct a plan for spe­cific actions that will pro­duce your desired end result.

It all depends on which side of the equa­tion you are on. There is a def­i­nite advan­tage to ask­ing “What?/Why?” if you are in the after­math of an event, and need to under­stand how to move for­ward. But it’s bet­ter to be proac­tive and to ask “Why?/What?” first. In doing so, you’ll have much more con­trol over the outcome.

In almost ten years of coach­ing busi­ness lead­ers, exec­u­tives, and own­ers across the U.S. and in Canada, I have seen peo­ple enjoy phe­nom­e­nal results by ask­ing the “Why” ques­tion first.

In which order do you usu­ally find your­self ask­ing these questions?

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